Angry Birds needs innovation instead of Star Wars branding and stuffed toys
Angry Birds needs innovation instead of Star Wars branding and stuffed toys … – VG247
http://news.google.com<Thu, 17 Oct 2013 21:01:42 GMT
Angry Birds needs innovation instead of Star Wars branding and stuffed toys …
VG247Former Electronic Arts CEO John Riccitiello said during his talk at the Gaming Insiders Summit that game brands need to be consistent like Call of Duty, Grand Theft Auto, and FIFA but brands also need to innovate and it can be done without the need forﾠ…and moreﾠ»